
Ideas for Growth. Strategy that delivers.
We help ambitious brands unlock growth through a powerful mix of strategy, creativity and commercial intelligence. With experience leading global campaigns and building brands for investor-backed startups and scaleups, OSER brings big-agency thinking to growth-stage businesses.
Laura is the Founder of OSER and a former Managing Director and Partner at award-winning global advertising and media agencies. With over 15 years’ experience leading creative and strategic campaigns for major international brands, she has also served as a Non-Executive Director at Citywire.
Today, Laura works with investor-backed startups and scaleups to define their brand direction, marketing strategy, and creative growth plans that deliver measurable impact. She is also a keynote speaker on creativity and the power of brand in driving business growth.
Key consultants
Laura has led global brand and marketing teams across media, investment, and growth sectors, and served as an NED at Citywire. Before founding OSER, she spent 15 years in advertising, as MD and Partner at award-winning creative and media agencies, working with major international brands.
She now helps scaleups, growth companies and investors define brand direction, marketing strategy, and creative growth plans that drive measurable impact.
“We’re in a new era where strategy, creativity & AI can combine to help growth companies punch above their weight in the market”
Laura is the Founder of OSER and a former Managing Director and Partner at award-winning global advertising and media agencies. With over 20 years’ experience leading creative and strategic campaigns for major international brands, she has also served as a Non-Executive Director at Citywire.
Today, Laura works with investor-backed startups and scaleups to define their brand direction, marketing strategy, and creative growth plans that deliver measurable impact. She is also a keynote speaker on creativity and the power of brand in driving business growth.
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LAURA DERBYSHIRE
FOUNDER & CONSULTANT
Diego has over a decade of experience leading marketing effectiveness, strategy, and analytics across Publicis Group and WPP agencies, helping global brands in FMCG, tech, and retail turn creativity into commercial results.
At OSER, he bridges strategy, performance, and effectiveness, helping scaleups and investors connect creative ideas to measurable business growth.
“Real growth happens when you are in a position to open up your reach and look for long-term profit, not just short term ROI.”
Diego has over a decade of experience leading marketing effectiveness, strategy, and analytics across Publicis Group and WPP agencies, helping global brands in FMCG, tech, and retail turn creativity into commercial results.
At OSER, he bridges strategy, performance, and effectiveness, helping scaleups and investors connect creative ideas to measurable business growth.
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DIEGO CHICHARRO
EFFECTIVENESS CONSULTANT
What to expect when you work with us
We work as an extension of your leadership team, senior, strategic, and focused on outcomes.
Every project starts with clarity: understanding your goals, defining the problem, and aligning around where growth will come from next. We bring experience from global brands and growth businesses to help you think bigger, plan smarter, and move faster.
HOW WE ROLL
Clarity before creativity - every ideas anchored in strategy and data.
A Joined-up approach - connecting brand, marketing + board/investor goals.
Bold ideas - built for customers and investors
A senior team only - no layers, no handovers, just expertise
A partner - collaborative, challenging and invested in your success.
OUR NETWORK
We curate project teams from a trusted network of strategists and specialists, bringing the right expertise together for each brief, without the overhead of a traditional agency.
“Laura's impact is extraordinary. A really good communicator and quick to implement her ideas. A real force for good”.
DAVID TURNER, PARTNER CITYWIRE.





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